The New York Times Agency May 2010

EN_00918016_5378
The New York Times Agency May 2010
(NYT64) NEW YORK -- Dec. 19, 2007 -- DISNEY-BROADWAY -- Thomas Schumacher, whose Disney Theatrical Productions is staging "The Little Mermaid," at the Lunt-Fontaine Theater in New York in December 2007. What could have been a debacle became one of the savviest moves in recent Broadway history: Take a hugely successful animated movie and pair it with a director who has a serious non-Broadway pedigree. The result, "The Lion King," under Julie Taymor's direction, was a critical and commercial smash, changing the dynamics of Broadway and remaking Disney Theatrical Productions, the little corporate experiment that put the show together. Ten years later, largely propelled by the success of "The Lion King" and its predecessor, "Beauty and the Beast," that experiment has become a global live entertainment division reaching more than 20 million people a year. But while "The Lion King" took everyone by surprise, "The Little Mermaid," which opens on Jan. 10 at the Lunt-Fontanne Theater, comes with a reported cost of more than $15 million, a batch of Disney projects related to its opening and a question "The Lion King" never had to answer: Can Disney ever do that again? (Damon Winter/The New York Times)
CENA MINIMALNA - 100 USD
2007-12-19
EAST NEWS
The New York Times Agency
Damon Winter /The New York Times/Redux
redux13309530
0,76MB
25cm x 17cm by 300dpi
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