(FILES) This file photo taken on September 13, 2016 shows Coca Cola Company Chairman and Ceo Muhtar Kent during the Argentina Business and Investment Forum in Buenos Aires, Argentina. Coca-Cola announced on December 9, 2016 that chief executive Muhtar Kent will step down next year as the beverage giant confronts a tougher demand environment for soda.James Quincey, Coca-Cola president and chief operating officer, will step into the top job in May, the company said. Kent will stay on as chairman. Quincey's background includes extensive experience in Latin America and Northwest Europe. / AFP PHOTO / EITAN ABRAMOVICH